Hi there! My name is Laurens Trimpe. I create

As a senior Brand Experience Manager, I help start- and scale ups grow through customer experience excellence.

Services

PR & Event Management

Gain In-Depth Insights About What Customers And Employees really Want from your brand

Strategic Marketing

Formulate Effective Brand Propositions That Inspire fantastic brand Experiences.

Service Design

Organize Co-Creative Innovation To Connect Silos And Orchestrate your Services.

Visual Design

Envision Anything. I can deliver Digital. Vector. 3D. Photo. Film. SFX And Sculptural art.

Project Management

Make awesome things happen using a mix of Service Design, Agile SCRUM and kanban Project management.

Business Development

Let's make Useful Wireframes, Mockups And Prototypes That will Set your Projects In Motion.

About me

Laurens Trimpe

A strategic brand experience designer who gets things done

As a Senior Brand Experience Manager I fulfill a key role in defining brand vision and brand strategy. My mission is to increase brandequity and acquire new customers, by creating top-of-mind awareness anddeveloping a clear brand preference.

Both strategically and operationally I am responsible formedia and advertising campaigns. I have a strong focus on delivering a consistent experience in all consumer-facing 'touchpoints', with regard visual identity, service design and creative communication.

Learn more

My vision

By applying Service Design and Design thinking, I use co-creative methods to prototype and manage the creation of functional,user-friendly and attractive products and services that enhance the brand experience.

My aim is to deliver strong concepts that are based on user data and behavioral insights. These concepts are creatively executed as holistic, end-to-end journeys, that often act as a catalyst for strategic transformation and innovation.

Industry experience

  • SAAS / Digital Development90%
  • Retail & E-commerce80%
  • Mobility65%
  • Medical65%
  • AR/ VR65%

Testimonials

Ralph Mommers
Ralph Mommers - CEO of Livengo
“Recently completed a marketing and design project with Laurens to full satisfaction. Laurens picks up matters very quickly and adequately, so that results are quickly visible. His delivered design is sleek and to the point. He has been a very good sparring partner for our company in terms of communication with our customers.”
MAarten Dirksen
MAarten Dirksen - CEO of Basic Orange
“Laurens has brought the vision of our online communication agency from theory to practice. Thanks to him, behavioral marketing and a good definition of customer journey projects are no longer an option, but a starting point for everything we do for our customers.”
Irfan fiets
Irfan fiets - founder of cycle media
“Laurens supported and advised me in various areas in 2015. He designed the new Cycle Media site, for example, and contributed ideas to Cycle Media's proposition and strategy. In addition, Laurens has developed various campaigns for Cycle Media customers. Apart from his expertise, Laurens is also a sympathetic person on a personal level.”

I worked for

  • Capitola
  • Polestar
  • Deloitte
  • Grachtenfestival
  • Catharina Ziekenhuis

Experience

  1. CapitolaBus Dev Manager2023 - now

    • A new product-focused business unit
    • Setting up and managing Sales Team Development of new propositions
    • Delivering marketing/ Sales materials
  2. PolestarPR & Event Manager a.i.2022-2023

    • Organizing Event in het Stedelijk Museum Organizing Polestar Stand at Zandvoort
    • Coordination of Testdrive events. Managing Polestar Press releases
  3. CapitolaProject manager2021

    • Deloitte AR campaign
    • Bayer animatie campaign
    • VR films - NLinBusiness
    • Shell - AR Experience.
  4. DreamboardersFounder2021

    • Creating a new meditation method
    • Production of 12 hr of audio.
    • Development of new Site
    • Development of new App.
    • Setting up marketing campaigns
  5. StratexPO & Marketing2020-2021

    • UI/UX of WFM Software
    • Brand redesign & Social Marketing
    • Creation of new company websit
    • In-house photo/video studio.
  6. Medworq / Zorg.nlproduct Owner2017-2020

    • Creator of healthcare platform Zorg.nl.
    • Design of several medical applications for medical reports, contract management
    • preventative healthcare.
    • Incompany service-design training
  7. Cycle MediaOperational manager a.i.2017-2018

    • Interim Operational management of 4 FTE. Social media campaigns for public sector. Realization of the new website. Development of new propositions
  8. Basic OrangeProduct Owner/ Marcom

    • PO website Grachten Festival
    • PO Website Amsterdam Light Festival.
    • PO Website Basic Orange
    • Redesign of the corporate identity
    • Development of new propositions
  9. ChromeburnerMarketing Director2014-2015

    • Managing 10 FTE
    • Rebranding to 'Chromeburner'
    • In-house 360 packshot & video studio.
    • Product Owner of Magento website
    • Managing content production
    • Optimizing fulfillment process
  10. RedefineFounder2005 - now

    • founder creative agency
    • Helped dozens of startups and scale-ups develop and market digital products and new brands.

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